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Spotify’s Most-Streamed Valentine’s Day Songs and Native Advertising Success
Spotify asked its Facebook fans to make a playlist for each feeling evoked on Valentine’s Day, adding “Tell us which one you need today, and we’ll hook you up.” So which tunes won the day? Below are...
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Jonah Peretti on Social Sharing: ‘Maximize Learning, Not Traffic’
Social Media Week in NYC kicked off officially yesterday, as attendees braved the flurries (we’re used to it by now!) to head to the Highline Stages. Delivering yesterday’s keynote was Jonah Peretti...
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Social Media Newsfeed: Facebook Acquires WhatsApp | LinkedIn Publishing
Click here to receive the Morning Social Media Newsfeed via email. Facebook’s Latest Acquisition? That’s WhatsApp! (AllFacebook) After its unsuccessful bid for photo-messaging application Snapchat...
View ArticleHow to Engage Millennials with Branded Video Content
In addition to branded video, the Onion’s in-house marketing team posts or links to content produced by the brands themselves, like this video for Adobe. Millennials don’t seem to mind if content is...
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CJR: Small Sites Should Focus on Loyalty, Not ‘Shareable’ Content
Since the demise of Life, magazine publishers began focusing less on mass audiences. Special-interest magazines, whose content focused on limited subjects and whose advertising rates were lower, were...
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Social Media Newsfeed: Tweeting in Congress | Facebook Referral Traffic
Click here to receive the Morning Social Media Newsfeed via email. Congressional Republicans are Winning at Twitter in 2014 (The Washington Post) I recently scraped together summary Twitter data –...
View ArticleAre ‘Tweetstorms’ Abusive?
A "tweetstorm" is the term used to describe a barrage of tweets that begin with "1/" and end with however many numbers it takes to get one's point(s) across on Twitter. BuzzFeed writer Charlie Warzel...
View ArticleSocial Media Newsfeed: Supreme Court to Hear Facebook Threats Case |...
Click here to receive the Morning Social Media Newsfeed via email. Supreme Court to Hear Case on Facebook Threats (USA Today) The Supreme Court agreed Monday to consider a classic free speech...
View ArticleSocial Media Newsfeed: BuzzFeed Scores Investment | Facebook Messenger
Click here to receive the Morning Social Media Newsfeed via email. Andreessen Horowitz Announces $50 Million Investment In BuzzFeed (Business Insider) Andreessen Horowitz has announced a $50 million...
View ArticleReddit Announces ‘Pressiquette’ Guidelines for Journalists
Reddit now has guidelines for journalists who wants to source, link, quote or use its public forum for news content. Want to use an image or source a Redditor? You’ll need to get permission. You now...
View ArticleClickhole vs. BuzzFeed: Can You Tell the Difference?
Clickhole, The Onion’s clickbait satire site, seems to be having an identity crisis. As The Guardian points out, a recent listicle entitled “8 More Unarmed Teens Still At Large” actually “demonstrates...
View ArticleBuzzFeed Deletes Archives That Made It a Viral Success
BuzzFeed has been a massive success as a new media company. Indeed, the company was recently valued at $850 million after a $50 million round of funding, according to anonymous sources cited by The...
View ArticleSocial Media Newsfeed: Twitter Favorites | Facebook Satire Tags
Click here to receive the Morning Social Media Newsfeed via email. Twitter’s Latest Experiment Turns Favorites into Retweets (and it’s Annoying Lots of People) (The Next Web) Twitter is back in...
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Social Media Newsfeed: YouTube Stars | Twitpic Purchased
Click here to receive the Morning Social Media Newsfeed via email. YouTube Will Pay Its Stars To Make Videos (Forbes) YouTube has a wealth of homegrown talent — and it wants to keep it that way. The...
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Social Media Newsfeed: Tech Firms Offer Egg Freezing | Google Takes on Amazon
Click here to receive the Morning Social Media Newsfeed via email. Facebook and Apple Now Pay for Women to Freeze Eggs (NBC News) Two Silicon Valley giants now offer women a game-changing perk: Apple...
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BuzzFeed’s Social Division Makes New Hires
BuzzFeed Distributed, a new social division of the publisher, is gearing up for its official launch with several new hires. The division, which will officially launch in the next few months, is a team...
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Can BuzzFeed Be Trusted?
BuzzFeed, the social publisher that built its name on listicles and quizzes, has been trying to become a serious news source. In recent memory, BuzzFeed has: Hired investigative reporters. Launched a...
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Most People Don’t Know Enough to Distrust BuzzFeed
BuzzFeed gets a bad rap when it comes to journalism, and sometimes it’s well deserved. The site has been beefing up its staff of journalists and producing more longform content, but some of its...
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BuzzFeed Distributed Staffs Up
BuzzFeed Distributed, the social division of the publisher, is gearing up for its upcoming launch with a whole slew of new hires. Two weeks ago, the company announced the addition of six new staffers....
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We Live in a Clickbait World, And That’s OK
The Challenges of FacebookWorld, via Andrew Golis and Medium Last week, Buzzfeed’s news editor, Ben Smith, wrote a piece on how Buzzfeed doesn’t do clickbait. Which resulted in a lot of responses like...
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